Quarterly Tourism Monitor 2017

PATA corporate members: Complimentary
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Note: Corporate members include Allied Partner Level I, Aviation Level I, Aviation Level II (International Airport), Corporate, Government Level I, Premier Partner, Preferred Partner, Strategic Partner



The Quarterly Tourism Monitor (QTM) provides an authoritative view of inbound travel, by origin markets, for all major destinations in the Asia Pacific region.

Key highlights of QTM 1Q2017

  • International visitor arrivals (IVAs) to the 29 Asia Pacific destinations that have released first quarter 2017 data showed a combined inbound total of 88.5 million with a growth rate of 5.6 percent over the same period last year
  • South Asia reported a year-on-year growth of 10.8 percent, driven mainly by a gain of IVAs to India (+13.4%)
  • Vietnam witnessed a significant growth of 30.6 percent during 1Q2017, making it the strongest destination in Southeast Asia in percentage growth terms. Unsurprisingly, contributing to this growth were significant increases in visitor arrivals from China (+63.5%) and Korea (ROK) (+29.2%)
  • Japan led the pack in Northeast Asia with year-on-year growth of 13.6 percent while Chinese Taipei saw a 10 percent decrease in the same period
  • Northern Marianas dominated the Pacific region with a solid growth of 34.4 percent for the quarter, boosted by strong arrivals from Korea (ROK) (+106.5%) while Chinese Taipei (+250.5%) led the source market pack – at least in percentage growth terms
  • China continues to be a strong source market within Asia and the Pacific. Apart from Vietnam, which was mentioned above, Japan saw a solid arrivals growth of 12 percent from China during 1Q2017. On the opposite note, Korea (ROK) (-9.2%) and Thailand (-7.2%) saw a decline in the same period



Figures quoted are as of June 2017

Growth refers to year-on-year figures recorded in 1Q2017