The Connected Visitor Economy February 2018

PATA members: Complimentary
Chapter members: Complimentary
Non-members: Complimentary

To download this publication, please fill in the form below

Name (required)

LastName (required)

Company Name (required)

Email (required)

Terms & Conditions I agree to receive communications from PATA and the authors/publishers of the report. You can opt-out at any time.


Merchants, throughout time, travelled far and wide to trade their goods. Unaccountable goods and a lack of trust has challenged merchants throughout history until the 14th century when an ingenious system was invented in Italy to solve this problem. The solution, as we know it today is called “double entry bookkeeping”1. In order for it to work, this system required at least two ledgers. For every entry into an account, a corresponding, opposite, entry to a di erent account would be recorded.