Volume 17, 2nd edition – mTourism: Advancing Tourism Using Mobile Technologies

PATA corporate members: Complimentary
PATA members Complimentary
Chapter members US$225
Non-members US$300
Note: Corporate members include Allied Partner Level I, Aviation Level I, Aviation Level II (International Airport), Corporate, Government Level I, Premier Partner, Preferred Partner, Strategic Partner


Technology, who is not using it? The most basic mobile phones for calling and texting has become more than what it used to be. Nowadays, mobile applications (Apps) are developing with a rapid speed and are downloadable on every smartphone. mTourism (Mobile Tourism) is one of the advances in the tourism industry that will – and has become – revolutionary.

In this edition of Issues & Trends the general background of using mobile technology will be explained and the use of mobile technology in tourism. Many examples will be given on how different tourism related companies implement technology in their product and services and how it will benefit their business.