Herbert Yum

Research Manager, Euromonitor International

Herbert is a Research Manager at Euromonitor International with a focus on both the consumer and financial industries research. Based in Hong Kong, he has more than 10 years of experience in the industry. Herbert leads a syndicated team of seven in the Hong Kong office, oversees all five verticals’ research projects for Hong Kong, Taiwan and Macau market. Herbert advises clients across varies industries including but not limited to the Apparel Supply Chain, Consumer Finance, Consumer Foodservices and Travel industry. Prior to joining Euromonitor, Herbert worked as a PE & VC market data researcher, serving institutional clients on research work in the Asia Pacific regions. Herbert is a CFA and FRM charterholder.


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