Overview:
In 2020, the Pacific Asia Travel Association (PATA), in partnership with BBC World News, launched the Destination Insight Series to take a close look at various destinations around the Asia Pacific region and examine how they are dealing with the COVID-19 pandemic and preparing towards recovery. The high-level fireside chat and panel discussion will provide a 360° local perspective of each destinations’ on-ground activities from operations, safety protocols and guidelines, to marketing, communications, and other promotional activities.
The next episode will focus on Malaysia, a destination where travellers can experience remarkable treasures and hidden gems, from its beautiful island and beaches to its adventure with nature. Each state offers a unique Malaysian experience for all. Travellers can explore outdoor and nature activities, cultural experiences, hunting and fishing activities, coastal sailings and cruises in Malaysia.
Please note that certificates will not be provided to participants of this webinar.
Speakers
Dato' Sri Hajah Nancy Shukri, Minister of Tourism, Arts, and Culture of Malaysia
H.E. Dato’ Sri Hajah Nancy Shukri was appointed as the Minister of Tourism, Arts and Culture of Malaysia in March 2020. Her appointment coincided with the global onset of the COVID-19 pandemic, a position she embraced with equal compassion and leadership especially for those affected in the tourism economy. Nancy Shukri’s appointment as the Minister of Tourism, Arts and Culture has made her the longest-serving female Federal Minister from the state of Sarawak. Read more
Dato’ Hj. Zainuddin Abdul Wahab, Director General, Tourism Malaysia
Dato’ Haji Zainuddin Abdul Wahab became the Director-General of Tourism Malaysia on 13 September 2021. Prior to the appointment, he led the organisation as the Senior Director of Management (Covering for Deputy Director General Planning) and Senior Director of Strategic Planning Division as well as Director of Production Division. He rose through the ranks with over 36 years of working experience in the tourism industry before seconding as the Director-General of Islamic Tourism Centre (ITC) in 2009. Read More
Noredah Othman, CEO, Sabah Tourism
30 years of experience in Sabah Tourism with a demonstrated history of working in the leisure, travel & tourism industry. Skilled in Marketing Strategy, Event Management and Tourism. PATA (Pacific Asia Travel Association) scholarship recipient for 2015 Executive Development for Tourism (EDIT) program held in University of Hawaii at Manoa. Read more
Sharzede Datu Hj Salleh Askor, CEO, Sarawak Tourism Board
Sharzede Datu Hj. Salleh Askor is the Chief Executive Officer of the Sarawak Tourism Board (STB) and also serves as its board of directors. Before STB, Sharzede was the general manager of a Malaysian conglomerate company, Group Director of Strategic Planning and Branding in Advertising Consultancy as well as the Events Director to one of Malaysia’s International Exhibition & Convention Centres in the country. Read More
Andreas Spycher, Principal, Mastercard
Andreas Spycher is Principal at Mastercard and based in Singapore. In this role, his focus lies on leading the development of Mastercard Data & Service solutions in the governments, government agencies and tourism organization. His aim is to support and consult these customers to build strong disbursement programs, improve their digital collection services, build and enhance smart city functionalities and help to grow tourism revenues. Read More
Nick Marsh, Senior Journalist, BBC Global News
Nick is a reporter for BBC News based in Singapore. He covers business, politics and society in the Asia-Pacific region for the BBC's television, radio and online outlets.
He has been in Singapore since 2019. Before that he worked in his native UK, at the BBC’s London headquarters, for World Service radio and World News television. Read more
Liz Ortiguera, CEO, PATA
Liz Ortiguera is a senior executive with over 25 years of global experience and expertise in general management, marketing, business development, and partner network management. Liz is passionate about innovation, business transformation, and community building. Her career spans several industries - travel/lifestyle, technology, financial services, and pharmaceuticals. Read More
Host
Paul Pruangkarn, Chief of Staff, PATA
Paul Pruangkarn is the Chief of Staff at the Pacific Asia Travel Association (PATA), headquartered in Bangkok, Thailand. In his role, he oversees day-to-day operations of all communications and public relations, and serves as the senior spokesperson for the Association. Read More