PATA Youth Workshop for Student Chapter Leaders

Conceptualised by our very own PATA Marketing Team and tailored for our PATA Student Chapter Leaders, the Marketing and Social Media Management Workshop that you’ve been asking for is finally here!

Learn how to adapt your marketing messages for a variety of audiences and how smaller organisations (like your Student Chapter) use branding differently compared to bigger brands. You’ll also find out how the skills you develop during your tenure as a Student Chapter Leader can help you in the workplace. 

Click here to download the presentation slides.

Speaker

Carma Chan, Social Media Manager, Pacific Asia Travel Association (PATA)

Carma is PATA's Social Media Manager, as well as former Content Creator and Editor, former Intern Associate, and former Student Chapter Member. After living in tiny towns and urban sprawls across three continents, ranging in temperature between -45°C and 35°C, she has returned to her rainy hometown of Vancouver, Canada. Read more

Moderator & Host

Aletheia Tan, Youth Ambassador, Pacific Asia Travel Association (PATA)

Aletheia has a strong background in community management, as well as digital marketing and project management. Currently, as the PATA youth Ambassador, she is based in Bangkok, Thailand. Aletheia spearheads PATA Youth initiatives and takes care of an international youth community that is made up of more than 2000 youths, 25 Student chapters and 80 Educational institutions. Read more