E-Tourism Frontiers: DATA Conference Returns to Maldives: Revolutionising Travel with Analytics

 

26 September 2024 – E-Tourism Frontiers (ETF) is thrilled to announce the highly anticipated return of the DATA (Destination Advancement Through Analytics) Conference, set to take place on October 16th in the breathtaking Maldives. This groundbreaking event, hosted by the Maldives Marketing and Public Relations Corporation (MMPRC/ Visit Maldives), promises to reshape the landscape of travel and tourism through the power of data analytics.

In an era where information is king, DATA stands at the forefront of innovation, offering unparalleled insights into the future of destination marketing and management. This year's conference theme, "Embracing Data for Destination Success," highlights the critical role of analytics in driving growth and sustainability in the travel industry.

“As the Maldives continues to solidify its position as a global tourism hotspot, DATA 2024 offers an invaluable platform for industry professionals to explore the transformative power of data analytics," said Chief Executive Officer and Managing Director (CEO & MD) of MMPRC, Ibrahim Shiuree.

As global travel trends evolve at an unprecedented pace, the ability to harness and interpret data has become more crucial than ever. DATA 2024 will equip attendees with the tools and knowledge to dive deep into destination insights, mine data effectively for strategic decision-making, develop targeted questions that drive meaningful results, and stay ahead of emerging travel trends.

DATA 2024 presents an impressive lineup of industry leaders and data experts, including representatives from Meltwater, Amadeus, Adara, Tripadvisor, Tourism Economics Oxford, Forward Keys, and Union pay. Attendees can look forward to engaging panel discussions and networking opportunities that promise to spark innovation and collaboration.

"We are excited to bring DATA to the Maldives, a destination that exemplifies the perfect blend of natural beauty and tourism innovation," said E-Tourism Frontiers CEO Sarah Mathews. "This conference is not just about numbers; it's about transforming data into actionable strategies that will shape the future of travel."

This transformative event will offer multitudes of opportunities to redefine how we approach destination marketing and management. We invite you to register now and secure your spot at DATA 2024!

PATA members are eligible for a 10% discount. To redeem, please contact memberteam@pata.org.

For more information about DATA 2024, including the full conference schedule and speaker profiles, visit https://dataforum2024.visitmaldives.com/.

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About MMPRC

Maldives Marketing & Public Relations Corporation (MMPRC) is the State-owned enterprise mandated to promote the Maldives as a tourist destination worldwide under the brand “Maldives” and slogan “Maldives… The Sunny Side of Life”. MMPRC actively markets the Maldives in key global markets with an integrated 360-degree marketing approach and has appointed PR and trade representation across 15 key global markets. Under MMPRC’s purview, the Maldives has gained immense recognition, accolades, and awards in the international tourism arena. 

MEDIA CONTACT 

Phone : + 960 332 3228

Email : news@visitmaldives.com

About ETF

E-Tourism Frontiers is a global initiative to develop a sustainable and equitable online tourism sector in markets across Africa, Asia, Europe, and the Middle East. It provides strategic advice, organisational architecture, and digital marketing strategies planning and implementation to tourism boards, associations, and development organisations. 

Email: info@etfrontiers.com


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