Maldives Marketing & PR Corporation: GEC PR Travel & Lifestyle, the PR representative for the UK market for Maldives
Maldives, 2nd October, 2020 - GEC PR Travel & Lifestyle is the appointed PR representative for the UK market for the past 4 years. They were appointed by Maldives Marketing and Public Relations Corporation (MMPRC) in order to promote Maldives as the most preferred island destination in the world and to establish a bigger outreach to the media with the latest destination news and information to the travel trade with the most updated travel guidelines. MMPRC is continuing in its efforts to keep the destination visible in the market and attract potential travelers from the UK.
GEC PR Travel & Lifestyle has a passionate team of PRs together to create bespoke campaigns for each and every client we work with.Their industry expertise spans travel, lifestyle, corporate, luxury and wellbeing spheres and our team’s collective experience covers decades.The brands they work with include household names and industry leaders, but we’re happy to work with emerging and challenger brands too. Whether you are looking for campaign launch support, or are established and wishing to reposition your brand to the UK market, get in touch to find out how GEC PR can help your brand stand out.
Some of the activities carried out in the UK to promote Maldives are the campaign with TripAdvisor, campaign with Travel Weekly which started in July 2020, the BBC Travel Show, the Telegraph journalist FAM trip in August 2020 and UNITE India Ocean & Middle East. In addition to this, interview opportunities were given to the Managing Director of MMPRC. Furthermore, during the successful launching of the “Rediscover Maldives” campaign, they were participants and they also took part in the “Rediscover Maldives Webinar Series” under the same campaign.
Several activities are being planned for the rest of the year such as a campaign with Skyscanner which starts in October and ends in December, campaign with Travelzoo starting in October as well, outdoor advertising in the UK, a joint campaign with Qatar Airways, WTM virtual event and more.