May 15 - 17 | The Grand Lisboa Palace Resort, Macao, China
Full Programme
Wed, May 15
PATA Executive Board Meeting (By invitation only)
Venue: Zhou, 2nd Fl.
0900-1200
Registration
Venue: At the foyer of Meeting rooms, 2nd Fl.
0830-1700
1200-1330
PATA Executive Board and PATA Board Meeting Delegate Lunch
Hosted by SJM
Venue: The Grand Pavilion 1, 4th Fl.
Education Roundtable (For all delegates)
Venue: Tang & Song, 2nd Fl.
1000-1200
PATA Board Meeting (By invitation only)
Venue: Han & Sui, 2nd Fl.
1330-1500
Coffee Break
Hosted by SJM
Venue: Foyer, 2nd Fl.
1500-1530
PATA Board Meeting (cont.) (By invitation only)
Venue: Han & Sui, 2nd Fl.
1530-1600
1615-1715
PATA Power of Networking (For all delegates)
Venue: Tang & Song, 2nd Fl.
PATA Life Members Get-together (By invitation only)
Venue: Mesa at Karl Lagerfeld
1730-1900
Cocktail Reception for Executive Board & Board (By Invitation only)
Hosted by MGTO
Venue: Vic’s Restaurant, Macau Fisherman’s Wharf
1830-1930
1900-2100
PATA Executive Board and Board Dinner (By invitation only)
Hosted by MGTO
Venue: Vic’s Restaurant, Macau Fisherman’s Wharf
Thu, May 16
Registration
Venue: At the foyer of Meeting rooms, 2nd Fl.
0800-1200
PATA Youth Symposium (For all delegates)
Venue: N101, Macau University of Science and Technology
0930-1230
0900-1000
Government Roundtable (By invitation only)
Venue: Sui, 2nd Fl.
Industry Roundtable (For all delegates)
Venue: Han, 2nd Fl.
Government Bilateral Meeting (pre-scheduled)
Venue: Xia, 2nd Fl.
1000-1230
Coffee Break
Hosted by SJM
Venue: Foyer, 2nd Fl.
1000-1030
PATA Chapter Congress (For all delegates)
Venue: Shang & Zhou, 2nd Fl.
1030-1230
PATA - WTCF China Dialogue (For all delegates)
Supported by World Tourism Cities Federation (WTCF)
Sponsored by Dragon Trail International
Venue: Tang, 2nd Fl.
Peter Semone
Chair, PATA
Soon Hwa Wong
PATA Ambassador for Greater China
Chen Bo
Executive Director,
World Tourism Cities Federation
George Cao
Co Founder & CEO, Dragon Trail International
Zhang Jing
II Level Consultant of Large Events Division of Beijing Municipal Culture and Tourism Bureau
Xia Jun
Vice Director General,
Nanjing Culture and Tourism Bureau
Fan Hui
Vice Director General,
Qingdao Culture and Tourism Bureau
Albert Yip
Director General, Sanya Tourism Board
Ning Guo Xing
Chief Government Officer, UTour
Leo Liu
Vice President, Mastercard
Yan Lanru
General Manager of Smart Tourism, Qunar.com
Qin Qin
Deputy General Manager, Shenzhen Century Holiday
Sunny Li
Vice President, China, Artyzen Hotel Group
Lylia Shen
GM of Government Relations, Funyard Hotels & Resorts
Professor Dr. Jingjing Guan
Associate Dean, School of Tourism, Zhejiang Gongsjan University
Associate Professor Dr. Jun Wu
Associate Professor & Director of International Affairs, School of Tourism, Zhejiang Gongsjan University
Delegate Lunch
Hosted by SJM
Venue: The Grand Buffet, 3rd Fl.
1230-1400
Private VIP Lunch (invitation only)
Hosted by BBC
Registration
Venue: At the foyer of Grand Pavilion 1 & 2, 4th Fl.
1300-1700
1400-1530: Conference
Venue: The Grand Pavilion 1 & 2, 4th Fl.
Jonathan Low
CEO, Global Success Learning Academy
Welcome by Master of Ceremonies
1400-1405
Maria Helena de Senna Fernandes
Director, Macao Government Tourism Office
Opening Remarks by Macao Government Tourism Office
1405-1415
Daisy Ho
Managing Director, SJM Resorts
Opening Remarks by SJM
1415-1420
Peter Semone
Chair, PATA
Opening Remarks by PATA
1420-1425
Opening Ceremony - Cultural Performance
Enjoy a lions eye-dotting by the Guests of Honour, followed by a lion dance performance. The opening ceremony will conclude with an official group photo on stage.
1425-1430
Presentation: State of the World Economy
Get a comprehensive overview of the global economic landscape and its implications for the tourism sector. Our keynote speaker will dive into the challenges and opportunities that lie ahead for tourism in the next two years while exploring topics ranging from Asia travel insights to economic, political, and cultural developments across the region.
1430-1445
Andrew Staples
Editorial Director and Head of Policy Research (APAC), Economist Impact
Speaker:
Panel Discussion: Marketing and Branding in Asia Pacific Tourism
Regional Destination Marketing Organizations (DMOs) come together to share successful marketing strategies and discuss current trends in promoting travel and tourism throughout the Asia Pacific region. Gain valuable insights into effective branding techniques that resonate with diverse audiences.
1445-1530
Steve Lai
Chief Presenter, BBC News
Moderator:
Maria Helena de Senna Fernandes
Director, Macao Government Tourism Office
Panellists:
Dane Cheng
Executive Director, Hong Kong Tourism Board
Fathmath Thaufeeq
CEO & Managing Director, Maldives Marketing and PR Corporation (Visit Maldives)
Gerry Perez
Vice President, Guam Visitors Bureau
Partnerships for Tomorrow
This session will spotlight two pivotal MOUs being signed by PATA with the Sarawak Tourism Board and the East Asia Inter-Regional Tourism Federation (EATOF), cementing alliances for a responsible travel and tourism industry. This session illuminates how strategic collaborations propel sustainable development, fostering resilience and innovation across the global tourism landscape.
1530-1540
Coffee Break
Hosted by SJM, coffee cart sponsored by South China Morning Post
Venue: Foyer of the Grand Pavilion 1 & 2, 4th Fl.
1540-1600
Press Conference
Venue: Song, 2nd Fl.
1540-1600
1600-1700: Conference
Venue: The Grand Pavilion 1 & 2, 4th Fl.
Presentation: Reimagining Your Business Model
Learn from Plaza Premium Group as they present innovative perspectives on reimagining business models within the tourism industry. Discover how forward-thinking strategies can enhance customer experiences and contribute to the success of your business.
1600-1610
Speaker:
Jonathan Song
Global Director of Business Development, Plaza Premium Group
Leaders Dialogue: Future-Proofing Travel and Tourism Policies
Join a panel of government representatives as they discuss strategies for building resilience and sustainability in travel and tourism policies across the Asia Pacific region. Explore how destinations are adapting to change and ensuring the long-term viability of their tourism industries.
1610-1655
Steve Lai
Chief Asia Presenter, BBC News
Moderator:
Florian Sengstschmid
CEO, Azerbaijan Tourism Board
Panellists:
Raki Phillips
CEO, Ras Al Khaimah Tourism Development Authority (RAKTDA)
YB Dato Dennis Ngau
Chairman, Sarawak Tourism Board
Manisha Saxena
Director General (Tourism), Ministry of Tourism, India
Wrap Up of Day 1
Reflect on the day's insights and highlights as we conclude the first day of the conference. Join us for a brief wrap-up session that sets the stage for the exciting discussions and discoveries awaiting you on Day 2.
1655-1700
Jonathan Low
CEO, Global Success Learning Academy
PAS 2024 Welcome Dinner Reception and PATA Awards Presentation
Hosted by MGTO and SJM
Venue: The Grand Pavilion 1 & 2, 4th Fl.
1930-2100
Fri, May 17
0900-1215: Conference
Venue: The Grand Pavilion 1 & 2, 4th Fl.
Welcome by Master of Ceremonies
0900-0905
Jonathan Low
CEO, Global Success Learning Academy
In Conversations with Pansy Ho
Engage in a fireside chat about the current state of the travel and tourism industry. Gain unique perspectives and valuable insights from an industry leader as they share their experiences and thoughts on the challenges and opportunities ahead.
0905-0925
Peter Semone
Chair, PATA
Host:
Pansy Ho
Group Executive Chairman & Managing Director, Shun Tak Holdings Limited
Interviewee:
Presentation: Key Travel and Tourism Trends to Watch
Explore the latest trends shaping the travel and tourism landscape. Our presenter will provide a comprehensive overview of key industry trends, delving into diverse Pacific and Asia travel insights, and help you stay ahead in a dynamic and ever-changing environment.
0925-0940
Caroline Bremner
Senior Head of Travel Research, Euromonitor International
Speaker:
Panel Discussion: Where Are We Heading?
Join key industry leaders in a panel discussion on critical issues, the future trajectory of the industry, and the opportunities that lie ahead. Gain strategic insights into navigating the evolving landscape of travel and tourism.
0940-1010
Lee Williamson
Executive Director of Specialist Publications, South China Morning Post
Moderator:
Liu Shijun
Vice Chairman, World Tourism Alliance (WTA)
Panellists:
Sarah Wang
Regional Director - Asia, World Travel & Tourism Council (WTTC)
Chris Cocker
CEO, Pacific Tourism Organisation (SPTO)
Presentation: Hotel Industry Trends
Get an in-depth look at current trends and developments within the hotel industry in relation to important Pacific and Asia travel trends. Explore how the accommodation sector is adapting to meet the changing needs and expectations of travellers.
1010-1025
Jesper Palmqvist
Senior Director - Asia Pacific, STR
Speaker:
Presentation: Air Travel Trends & Outlook in APAC
Explore the evolving dynamics of air travel in the Asia-Pacific region. Gain strategic insights and forward-looking perspectives on growth opportunities and Pacific and Asia travel trends shaping the future of travel.
1025-1040
Olivier Ponti
Director - Intelligence & Marketing, Forwardkeys
Speaker:
Navigating the Skyline: Aviation's Evolution in Asia Pacific
Join us as we navigate the ever-changing landscape of the aviation sector in the Asia Pacific region, exploring both the opportunities and challenges that lie ahead over the next decade.
1040-1100
Mayur (Mac) Patel
Head of Asia, OAG
Interviewer:
Brendan Sobie
Independent Analyst and Consultant, Sobie Aviation
Interviewee:
Coffee Break
Hosted by SJM, coffee cart sponsored by South China Morning Post
1100-1130
Breakout 1 - Travel Technology Roundtable
Explore the latest technological innovations and digital trends shaping the travel industry.
Venue: Grand Pavilion 1&2, 4th Fl.
1130-1215
Mayur (Mac) Patel
Head of Asia, OAG
Moderator:
Xin Mok
Director, Public Sector, Mastercard Asia-Pacific
Panellists:
Yang Li
Head of Public Affairs, Asia Pacific, Booking.com
Breakout 2 - Educational Tourism
Delve into discussions on the intersection of travel and education, exploring opportunities and challenges in educational tourism.
Venue: Han & Sui, 2nd Fl.
Moderator:
Paul Pruangkarn
Chief of Staff, PATA
Adam Platt-Hepworth
Director of Emerging Ventures, Discova
Panellists:
Professor Haiyan Song
Associate Dean and Chair Professor, School of Hotel and Tourism Management, The Hong Kong Polytechnic University
Barry Ip
Vice President – Learning & Advancement, Wynn Macau, Limited
Delegate Lunch
Hosted by SJM
Venue: The Grand Buffet, 3rd Fl.
1215-1400
Offsite Experiences
1330-1630
Note: Limited to 90 delegates (30 pax each) on a first-come-first-served basis.
1400-1700: Conference
Venue: The Grand Pavilion 1 & 2, 4th Fl.
Breakout 3 - Night time Economy
Explore the economic potential and challenges of the night-time economy within the tourism sector. Uncover the potential of innovative approaches that not only enhance the night-time experience but also contribute to the overall sustainability and inclusivity of tourism.
Venue: Han & Sui, 2nd Fl.
1400-1445
Speaker:
Fabrizio Angelo Orlando
Global Director, Industry Affairs, Tripadvisor
Breakout 4 - The Future of Travel Agents in the Age of AI
Understand the evolving role of travel agents in the era of artificial intelligence (AI).
Venue: Grand Pavilion 1 & 2, 4th Fl.
Moderator:
Alan Elliott Merschen
Executive Director of Specialist Publications, The SIGMUND Project
Henry Oh Jr.
Chairman, Korea Association of Travel Agency (KATA)
Panellists:
Boris Miketic
President, Croatia Travel/ Boris World of Travel
Coffee Break
Hosted by SJM, coffee cart sponsored by South China Morning Post
Venue: Foyer of the Grand Pavilion 1 & 2, 4th Fl.
1445-1505
Presentation: Key Learnings from Upcoming PATA Human Capital Development Report
Be the first to hear highlights from the upcoming PATA report on the intersection of Human Capital Development and sustainability within the tourism sector. Gain valuable insights into the current challenges and opportunities for developing a skilled and dynamic workforce in the tourism sector.
1505-1520
Hannah Pearson
Regional Director APAC, Adventure Travel Trade Association
Speaker:
Panel Discussion: Deep Dive into the Future of the Tourism Workforce
Join industry experts in a detailed exploration of the future of the tourism workforce. Discuss strategies for talent development, diversity, and addressing the evolving needs of the industry.
1520-1550
Dr. Dori Davari
Assistant Professor, School of Hotel and Tourism Management, The Hong Kong Polytechnic University
Moderator:
Steve Chan
Senior Manager - Training & Development - Human Resources, Sands China Ltd.
Panellist:
Simon Lloyd
Dean - Hospitality Management and Business Administration, Dusit Thani College
Min Ye Swan
Student - International Tourism and Hospitality Management, Bangkok University International
Presentation: Gastronomy Tourism: Balancing Innovation with Local Preservation
Explore the delicate balance between innovation and local preservation in gastronomy tourism. Learn how culinary experiences can contribute to sustainable tourism practices.
Speaker:
1550-1610
Dr. Diamantina Coimbra
Vice-Rector, Macao University of Tourism
Panel Discussion: Tourism Synergies to Diversify Economy
Join a dynamic panel discussion that goes beyond traditional tourism paradigms. Explore innovative strategies to diversify economies by leveraging synergies with sectors such as technology, wellness, finance, MICE (Meetings, Incentives, Conferences, and Exhibitions), sports, and more. Gain insights into collaborative approaches that contribute to sustainable economic growth while fostering resilience in the face of evolving global challenges.
1610-1640
Alan Elliott Merschen
Executive Director of Specialist Publications, The SIGMUND Project
Moderator:
Mich Goh
Head of Public Policy, Southeast Asia, India, Hong Kong & Taiwan, Airbnb
Panellists:
Ian Stazicker
Partner, Churchill & Partners; Founder and Managing Director, Nelian Pty Ltd
Catarina Lio
Senior Vice President-Brand Marketing, MGM Macau
Closing Keynote: The Future of Travel and Tourism
Conclude the conference with an insightful keynote session that explores the future landscape of travel and tourism. Gain valuable perspectives on industry trends, innovations, and opportunities that will shape the years to come.
1640-1655
David Fowler
Vice President and Head, Cross-Border & Sales Excellence- Asia Pacific, Visa
Speaker:
Closing: Appreciation
1655-1700
Noor Ahmad Hamid
CEO, PATA
Complimentary Open Top Bus Night Tour
2030-2115
Sat, May 18
Complimentary Half-day Macao City Tour
Note: Pick up/drop off at the official hotel
0900-1300
1430-2100
Self-paying Hengqin Tour/ Departure
1500-1900
Complimentary Hong Kong Tour/ Departure
PATA Annual Summit 2024 is proudly supported by:
Host
Co-hosted by
PATA - WTCF China Dialogue
Partner
Sponsor
VIP Lunch Sponsor
Coffee Cart Sponsor & Supporting Media Partner
PATA Youth Symposium Host
PATA Youth Sponsors
Event Tech Partners
Official Carrier
Supporting Media Partners
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