PATA Destination Marketing Forum 2022

“Building Back Sustainably through Cultural Heritage and Community-based Tourism”

Tuesday, August 2, 2022 - Thursday, August 4, 2022
Time Zone: GMT+7

The PATA Destination Marketing Forum stems from the need to help destinations in marketing and managing responsible tourism growth in order to be recognised as a leading tourism destination. The format is collaborative yet informative, delivered through a two-day programme consisting of a one-day destination experience which provides delegates with an unprecedented opportunity to explore the region’s natural landscapes and culture treasures and a one-day forum and networking events.

Wed, August 3

Morning & Afternoon

• Technical Tour and Destination Experiences

  • Route 1- Songkhla Lake’s Local Charms (Nod Na Lae Lifestyle)

  • Route 2- Nature meets Culture (Flavours of Koh Yo)

  • Route 3- Heritage Singora @ Hua Khoa Community

Evening

• Members-Only Speed Networking Session (by invitation only)

• Welcome Dinner Hosted by TAT

Conference day

Thu, August 4

Morning

• Master of Ceremonies welcomes delegates

• Introduction to PDMF 2022

• Welcome Address by Thailand Minister of Tourism & Sports

• Welcome Remarks by Songkhla City/TCEB/ TAT/ DASTA Ministries

• Conference Sessions

• Lunch hosted by Songkhla Convention & Exhibition Bureau (SCEB) & Songkhla City

Afternoon

• Conference Sessions

Evening

• Farewell Dinner hosted by Songkhla Convention & Exhibition Bureau (SCEB) & Songkhla City

About Hat Yai, Songkhla, Thailand

Located in the southern part of Thailand, Songkhla is a fishing town, known as a major harbour and seaport and the City with Two Seas.

Blessed with natural resources, such as fine beaches, enchanting waterfalls, and a tranquil Lake, the province has an abundance of tourist attractions and an amazing number of seaside resort towns. Moreover, the old section of Songkhla still maintains its unique identity of ancient and historical flavours through local architecture and cuisines.

Hat Yai, Songkhla is only less than 2 hours flight from Bangkok, Kuala Lumpur, or Singapore.