Richard Kocher

Global Director, Media Insights & Planning, Expedia

Richard is the global director of Expedia Group Media Solutions’ Insights & Planning (MIP) and Sales Excellence teams. His team is responsible for mining Expedia Group’s exclusive first-party search and booking data as well as market insights to inform partners’ advertising campaign strategies, product selection and audience targeting. Prior to overseeing the global MIP team from 2015, Richard led Business Development, Support/Planning and Account Management teams in display and sponsored listings (TravelAds) across EMEA and APAC. Before joining Expedia Group in 2010, Richard worked in advertiser business development at BBC Worldwide, and from 2002 to 2008 at the Guardian newspaper as an Advertising Executive for their travel supplement and in Brand Solutions and Editorial Production roles on theguardian.com. In addition to MIP, Richard leads Sales Excellence, supporting the strategy, content and execution of L&D materials for Media Solutions’ Business Development teams. He has postgraduate degrees in Anthropology from the University of Sussex and Business Administration from Warwick Business School – and lives with his family outside of London in Winchester.